Accelerating Innovation in Fintech
The team at Accelovate identified a gap in the market for helping FinTech start-ups at the beginning of their payment product development journey. They offer a cost-effective, efficient solution for smaller companies and new players to enter the payment market with unique new products.
What we did
- Bespoke Website Design
- Website Development
- Marketing Materials
Creating a clear strategy
Prior to commencing the project, we held a discovery workshop with the team which allowed us to fully understand the solutions Accelovate offer, their values, tone of voice, and target audience. In doing this, we had a clear strategy for the brand creation and accompanying content, and how this would then appear online within the design of the website.
A brand that reflects the service
We created a brand which reflected their tone of being innovative and engaged, whilst not appearing too technical. A fully bespoke website was designed and built to help demonstrate the key benefits of using Accelovate as opposed to its competitors and more traditional methods. One of the key elements of the website design was the need to portray Accelovate as trustworthy and honest, so we created a pricing platform which had transparency at the forefront.