Content creation, web development, online store, wordpress cms, web hosting and support.
Cerberus came to us for an updated website design and the creation of an online store to give them the ability to sell their high-quality services to a wider audience. Traditionally, Cerberus had a great reputation in the local community but they wanted to update their website in order to branch out and provide their services further afield. Cerberus also provide graphic design services and they were keen to promote this online.
We worked with Tom at Cerberus to modernise their digital presence to be more professional, yet retaining the familiarity and friendliness of their local business. Using We created optimised content for the website and created an e-commerce website using Wordpress.
In terms of the design, Cerberus were keen for us to create a clean and simple website that showcased their services. We decided on a minimal design using professional photography to emphasise the quality of their products. Cerberus are not trying to compete with multinational 'bargain' printing companies; instead their focus is on quality, crafted goods and the design of the website reflects this.
Cerberus offer a range of services as well as printing a wide range of products, which could be confusing for potential customers. We worked with Tom to structure the website in a clear and concise way that is easy to navigate, whilst still providing customers the information they need plus ensuring Cerberus appears for key search terms in Google.
We integrated the shop using WooCommerce and built some powerful functionality for the quirks of Cerberus's offering. There are hundreds of different variations of their products depending on paper type, print finish, size etc. We developed a super-slick interface for customers to configure a product to their own specification. The customers can then simply attach their artwork, pay online and wait for their delivery.
The store generates invoices for the customer, and provides insightful reporting on key metrics of the store's performance. In the back-end the Cerberus team can easily manage orders, access uploaded artwork and customer information, and send customers manual and automated emails about their order.
"I have been extremely impressed with the work provided by Vida. Henry understood very quickly what we wanted from our website and gave advice great about what was achievable and how we could get the most from our budget. The finished website looks fantastic. We've also commissioned creative content from Vida on behalf of our clients and received excellent feedback on the quality of the work."