Copywriting, Social Media Management and Digital Marketing
Train Together Functional Fitness Studio is a local gym and training provider based in Lancaster, Lancashire. The team approached us needing fresh ideas for their social media and content marketing activities.
The owners, Neil and Sarah, and the team at Train Together were carrying out their own marketing on an ad-hoc basis, but didn’t have the resource to continue this long term and needed a more coordinated and calculated plan of activity.
As well as being a gym, the team also offer a range of courses at their studio including First Aid Training, Gym Instructor and Personal Trainer courses, so they have a pretty broad offering to think about!
Train Together is a small, friendly and inclusive studio so whatever we did, we needed to ensure that all of their marketing activity reflected this. We worked with them to come up with a plan of action for creating and managing interesting and engaging content going out across their social media channels, including the publishing of a monthly blog post to nurture their current customers and attract new prospects to join.
Our work with the team has included Facebook advertising and lead generation for their First Aid and Personal Trainer courses, email copywriting and social media content creation and scheduling in order to generate increased enquiries and revenue for the key elements of their business.
We provide monthly reports on all of the activities undertaken, analytics and plans for the following month based on the studio’s upcoming activities, as well as insights from the previous month’s activities.