train together

our role

Social media management, blog writing, facebook advertising, google adwords, landing page optimisation

the challenge

The Train Together team approached us needing general marketing support, fresh ideas for their social media marketing activity, and support to increase website traffic and conversions through digital advertising.

the solution

As well as being a gym, the team at Train Together also offer a range of courses at their studio including First Aid Training, Gym Instructor and Personal Trainer courses, so they have a pretty broad offering to think about!

marketing

brand positioning 

Train Together is a small, friendly and inclusive studio so whatever we did, we needed to ensure that all of their marketing activity reflected this. We worked with the team to come up with a plan of action that ensured their online presence reflected the fantastic work and enthusiasm that is on show when you physically walk through the front doors.

social media

Train Together had a social media presence, but didn't have the resource to post consistently. We created a consistent posting schedule, sharing engaging content across their Facebook and Instagram accounts, resulting in increased local awareness and engagement.

ROI

digital advertising

The team had previously undertaken digital advertising, but didn't know the results of their efforts. We created a strategic digital advertising plan for Facebook and Google advertising, setting up tracking in order to report back on ROI.

meetings and reporting

We provide monthly reports on all of the marketing activities we undertake for Train Together, detailing analytics, results and plans for the following month based on the studio’s upcoming activities, industry trends and insights from previous activity.

"Once we got Vida on board we immediately noticed a difference in our marketing efforts. We can now track what we have spent and where on digital advertising, and where success was gained. It is great to have a marketing expert focussing on our business, leaving us to concentrate on where our strengths lie."

Neil, Co-Owner