An innovative rehabilitative wellness device to support top athletes to get back to fitness, faster
The ProMOTION EV1 is an innovative rehabilitative wellness device to support top athletes to get back to fitness, faster. We worked with their team from the naming and branding of the device, through to the design and creation of a fully bespoke website.
We gave the ProMOTION brand a distinctive look and feel with a bold typographic system on web and in print, across marketing brochure designs and social graphics. Utilising a target device as a brand element displayed across various touchpoints.
The product, created following close work with elite football clubs, physiotherapists and university academics, uses innovative new technology to supercharge muscle recovery through a combination of compression, heating and cooling therapy cycles.
The device is trusted by professionals with ambassadors including Wayne Rooney and Manchester United captain Harry Maguire. During Euro 2020, ProMOTION saw significant media coverage with Harry Maguire using the device to get fit for the competition.